Where To Sell Crafts Online?

So, you've got a treasure trove of handmade crafts just waiting to find their forever homes, but you're not sure where to set up shop in the vast world of online selling.

Well, picture this: a bustling marketplace where creative souls like yourself can showcase their wares to a global audience without ever leaving the comfort of their crafting nook.

Intrigued? Stick around, because we're about to embark on a journey through the virtual realms of Etsy, Amazon Handmade, Ebay, Shopify, Facebook Marketplace, Instagram, Pinterest, and Handmade at Amazon to uncover the perfect platform for your unique creations.

Key Takeaways

  • Etsy, Amazon Handmade, eBay, and Shopify are popular platforms for selling crafts online.
  • Facebook Marketplace, Instagram, and Pinterest are also viable options for showcasing and selling crafts.
  • Handmade at Amazon is a dedicated platform for selling crafts, with specific seller requirements and benefits.
  • Selling crafts online offers advantages such as wide reach, access to online marketplaces, collaboration opportunities, and tools and support from established platforms.


If you're a crafty entrepreneur looking for a vibrant online marketplace to sell your handmade goods, Etsy is the place to be! But once you've set up shop, how do you make sure your products stand out in the crowd? Here are some seller tips and marketing strategies to help you thrive on Etsy.

First, make sure your product photography is top-notch. Clear, well-lit photos that showcase your items from multiple angles can make a world of difference. Also, don't skimp on the product descriptions. Use engaging language and keywords that potential buyers might use to search for your items.

Another crucial aspect is pricing. Be sure to price your items competitively while still covering your costs and making a profit. Research similar products on Etsy to gauge the market and adjust your prices accordingly.

Furthermore, take advantage of social media to promote your Etsy shop. Instagram, Pinterest, and Facebook can be powerful tools for reaching potential customers. Engage with your audience, showcase your products, and offer special promotions to drive traffic to your Etsy store.

Amazon Handmade

Looking to expand your market for your handmade crafts? Ever considered venturing into the world of Amazon Handmade? Well, my crafty friend, let me tell you, Amazon Handmade isn't your average online marketplace.

It's like the VIP section of the crafting world, where your handmade jewelry and custom pottery can shine like the stars they are.

First off, Amazon Handmade has a strict vetting process, ensuring that only genuinely handmade products make the cut. This means your creations are rubbing shoulders with top-notch, artisanal goodies.

Plus, Amazon's Prime shipping makes it a breeze for your customers to get their hands on your treasures in no time.

But wait, there's more! Amazon's massive customer base means your handmade jewelry and custom pottery are exposed to a wide audience, increasing your chances of making those sales.

And with Amazon's robust seller tools and support, you'll feel like a crafting superstar in no time.


Thinking of taking your crafting prowess to the next level? Well, let's talk about Ebay, where your handmade treasures can find a whole new audience waiting to snap them up. Ebay is a giant online marketplace known for its online auctions and vast array of products. It's a platform where you can showcase your unique crafts to millions of potential buyers.

The great thing about Ebay is that it allows you to reach a global audience, giving your handmade items the opportunity to be seen by people from all over the world.

When it comes to selling on Ebay, it's important to consider the seller fees. Ebay charges a variety of fees, including insertion fees for listing an item, final value fees based on the total selling price, and additional fees for optional listing upgrades. However, with the potential for high visibility and a large customer base, many crafters find that the fees are worth the investment.

Plus, Ebay offers tools and resources to help you optimize your listings and attract more buyers. So, if you're ready to take the plunge into the world of online selling, Ebay might just be the perfect platform for your handmade creations.


Considering selling your crafts online? Look no further than Shopify, a popular e-commerce platform that can help you showcase and sell your handmade treasures to a wide audience. Shopify offers a variety of stunning themes to make your online store visually appealing and easy to navigate. From modern and minimalistic to bold and colorful, there's a theme to match your unique style.

Plus, with Shopify's user-friendly interface, customizing your store is a breeze, even if you're not a tech whiz.

When it comes to payments, Shopify has you covered. You can accept credit card payments directly through Shopify Payments, which eliminates the hassle of setting up a third-party payment gateway. This streamlined process means you can focus more on crafting your products and less on dealing with payment logistics. And with Shopify's secure checkout, you and your customers can have peace of mind knowing that transactions are safe and protected.

Facebook Marketplace

If you've already set up your crafts shop on Shopify and are ready to expand your online presence, the next stop on your e-commerce adventure might just be the bustling marketplace of Facebook.

Facebook Marketplace isn't just for unloading your old furniture or finding quirky second-hand items; it's also a goldmine for crafters looking to reach a broader audience. This virtual marketplace allows you to showcase your handmade treasures to people in your local area, opening up the possibility of local meetups and sales. It's like having a digital market stall right at your fingertips.

The beauty of Facebook Marketplace doesn't stop there. You can also tap into the world of online auctions, creating a buzz around your crafts and encouraging bidding wars among interested buyers. It's like being your own auctioneer, but without the gavel and the fast-talking spiel.

Plus, the interactive nature of auctions can generate excitement and drive up the prices of your unique creations.


Ready to take your craft business to the next level? It's time to harness the power of Instagram to showcase your creations and connect with a global audience.

Instagram isn't just for sharing brunch pics and sunset selfies; it's a goldmine for crafters looking to reach a wider audience. First things first, let's talk visual storytelling. Instagram is all about the visuals, so make sure your posts are visually appealing and tell a story. Whether it's the process of creating your crafts or the story behind each piece, captivating visuals can draw people in.

Engagement strategies are key. Don't just post and ghost; engage with your followers! Respond to comments, ask questions, and create polls to get your audience involved. Building a community around your craft business can lead to loyal customers and supporters.

Another powerful tool on Instagram is influencer partnerships. Collaborating with influencers in the crafting or lifestyle niche can expose your products to a whole new audience. Plus, their endorsement can boost your credibility and sales.


Now that you've mastered Instagram for showcasing your crafts, let's talk about how you can take full advantage of Pinterest to further expand your reach and attract new customers.

Pinterest isn't just for finding recipes and home decor ideas; it's a goldmine for crafters looking to market their products. With Pinterest marketing, you can create visually appealing pins that link back to your online store, blog, or website. Think of Pinterest as your virtual shop window – the more eye-catching your pins are, the more likely they're to drive traffic and sales.

One of the best ways to engage with the Pinterest community is by creating DIY tutorials related to your crafts. People love step-by-step guides, and by providing valuable content, you can establish yourself as an expert in your niche. Whether it's a knitting pattern, a jewelry-making tutorial, or a woodworking project, DIY tutorials can attract a dedicated following and showcase your skills.

Additionally, don't forget to join group boards and collaborate with other crafters. By sharing your content with a wider audience, you can significantly increase your visibility on Pinterest.

Handmade at Amazon

Looking to reach a wider audience with your handmade crafts? Consider joining Handmade at Amazon, where you can showcase your unique creations to a vast online market. As with any platform, there are a few seller requirements to meet before you can start selling your crafts.

Amazon requires that all products listed in Handmade at Amazon must be made entirely by hand, hand-altered, or hand assembled (not from a kit). This means no mass-produced items or outsourcing your creations to others. Additionally, your products must fit into one of the approved product categories, such as jewelry, home décor, artwork, stationery, party supplies, and more.

The great thing about Handmade at Amazon is that it's integrated into the regular Amazon marketplace, giving you access to millions of potential customers. Plus, the platform offers tools and support to help you grow your business, including promotional programs, customized storefronts, and access to Amazon's world-class fulfillment network.

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